Endorsements
"If you want to understand why Wikipedia is changing the world, this book is a must read."
-Jimmy Wales, Founder Wikipedia
“How will ubiqutous connectivity, digitization and the rapid development of social networks alter the social fabric- be it personal identity, social status, collaborative relationships, or power and influence? In "Throwing Sheep in the Boardroom" the authors find convincing answers to these difficult questions. This book is a must read for all - social activists, politicians or managers - who have an interest in understanding how our society is morphing.”
-Professor C.K. Prahalad, #1 Management Guru and author of Competing for the Future
“The web 2.0 revolution is raising new and complex challenges for companies. Soumitra Dutta and Matthew Fraser have done an outstanding job in this innovative book. They have developed an innovative model to understand the nature of that revolution and discuss its implications and the strategic choices that business leaders will have to make.”
-Professor Jordi Canals, Dean, IESE Business School
" Web 2.0 social networking has far-reaching consequences for corporate executives managing relationships with customers, employees and business partners. This book gives a clear picture of the complex forces behind this revolution and provides powerful, and often unexpected, insights into the implications of these far reaching trends."
-Henning Kagermann, Chairman and CEO, SAP
‘The book insightfully probes the intriguing potential of online social networks such as Facebook for our private and professional interactions. It’s a must-read for anyone who wants to understand how these online social networks may change our lives’
-Professor Arnoud De Meyer, Director, Judge Business School, University of Cambridge
“Using a compelling conceptual framework of Identity-Status-Power, the authors offer fascinating insights into the revolutionary impact of online social networking on personal, professional and social interaction. This book is as powerful and innovative as the themes it explores. ”
-Narayana Murthy, Founder, Ex-CEO and Chief Mentor of Infosys
"This book is brimming with rich analysis, sharp insights, and illuminating case studies. It will change forever the way you think about the Web's impact on the way people interact socially and work together in organisations."
-Professor Klaus Schwab, Founder and Executive Chairman, World Economic Forum
“Networked Web 2.0 tools and technologies are making a profound impact on every aspect of our lives as social networking changes forms of entertainment in our personal lives and business models in the workplace. This book offers a unique analysis of this important transition and the magnitude of its impact.”
-John Chambers, Chairman and CEO, Cisco